Reputation Control = Personal Cyber Security

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The Internet can be an upside down, sideways kind of place when your own Reputation is at stake. Topsy-turvy doesn’t even begin to cut it when your personal cyber security has been breached, leading to a reputation loss, disaster or ongoing problems.

2016 has shown how vulnerable every person who uses the internet, social media, online banking, email, websites, mobile apps and even IoT devices. Almost daily we hear about this company or that corporation getting hacked, even government agencies. But how often do you think about your own personal digital space? Your online reputation? Your personal cyber security with regard to online banking, social media, emails, and all the other information you are generating?

Reputation Control and Reputation Management
Cyber Security, Social Media, You.

The current popular mythology that most hacking of reputations is caused because of 3rd party cyber breaches or loss of information not in the control directly of each person. While this is a big driver, there is an equally big driver of small players, disgruntled individuals, and just plain mean people.

These nasty people who delight in doxxing people, in revealing what was previously not revealed, and at the higher levels, ex spouses, former business partners, parties in lawsuits, and even corporate trolls can take down someone’s reputation, often hard earned over year, in a matter of seconds.

Digijaks CEO Alan W. Silberberg has written and gives speeches about the crucial link between personal cyber security, social media and search.

Most people think they are just sitting ducks, waiting around till some hacker or some angry person goes after them, and then will deal with it after the fact.

This is 100% the wrong approach. You need to be pro-active, and this is true for your reputation, that of your business, and that of your family all at the same time.

Below are some simple steps to protect your own reputation online and simultaneously practice good personal cyber security hygiene.

  • Own two cellphones. One on a carrier plan, and pre-paid burner phone. The reason is to separate important login information from your main email account and phone and have a second way to authenticate with two factor authentication. This helps to prevent the trap of one phone, one email, multiple two-factor authentications flowing to them. If the one device gets compromised so does your whole life. With two combined with strategically breaking it up; it becomes much harder for a criminal or bad actor to mess up your entire life all at once.
  • Use two factor authentication on email, online banking, important logins like Apple or Google or Microsoft or Yahoo or Paypal etc.
  • Separate the financial and other important information and create a second email address and use a pre – paid burner phone to keep the important two factor authentication requests separate from those for social media, or Iot devices.
  • Own your own name. Buy a domain name in your name, lock it down so it cannot be transferred without your approval.
  • Own your own name. Register on social media in your own name, and use the accounts at least semi regularly.
  • Set up google alerts in your name, in the name of your family and business. This will automatically alert you when your name pops up in search. This helps to have early notification of what may be an indicator of something being wrong.
  • Be 100% assured that if you are in a legal action, or a dispute, that the other parties can and will try to harm you with release of information.
  • Be 100% assured that if you are in a high profile job, position, or have been in the media recently, that someone, somewhere is trying to figure out how to get money from you, to embarrass you, or even stop you.
  • The reality of the ever on 24×7 digital world we are find ourselves occupying in 2016 is it really is just a matter of when, and not if, something is going to happen. It may be a hack of a 3rd party who has your information, or it may be someone deciding to take you down a notch or several. It is not if, but when.

 

Global Cyber Security On Earth + in Space

Networx

**Excerpt from a talk by Digijaks CEO Alan W. Silberberg at the 2016 GEOINT Symposium.**

When you think of Cyber Security you probably think about your iphone getting hacked, or your email, or your companies servers, or your credit card, or bank card or health care, or banking, or government information plus so many others…

But did you ever stop to think about how a huge chunk of all the data populating all those things actually gets there? Not in the sense of how Google asks prospective employees to describe how the internet works. But close. Think Space.

Satellites are massive growth industry, for both government and business alike. We have scaled globally from a situation 20 years ago where only a handful of countries could afford to mount in orbit operations on even one satellite.

Now there are literally thousands of satellites in space with more and more getting launched into either permanent or semi permanent orbits — along with resulting real space junk and debris following closely along.

There is a correlation of increased launches with smaller launch packages, increasingly smaller and lighter satellite platforms and lower cost; with massive increased consumption and transport of data in both up and down link; and other bands.

All of this has led to a reset of the cyber security needs surrounding ground stations, launch facilities, terrestrial platforms, satellites, rockets, and of course the data. There are multiple types of data flowing into the typical modern communications satellite. Up-link, down-link controls and management software, then data payloads of voice, video, data, etc + then often reversed in direction again. Add to this the security levels, the control levels and maintenance levels — and there is a digital river of information coming in and out of every satellite, ground station and in between.

This is one of the major targets for global cyber war efforts by governments as well as cartel hacker groups and other groups seeking only power and information to then bring money.

One of the key weakpoints is the people on the ground and their BYOD (Bring your own device) methods + practices – whether sanctioned or not.

Along the same lines is the social engineering side of hacking and cyber war and how people’s pictures, social media posts, location tags, and other digital exhausts can be combined in a detailed matrix for an attacker to figure out organizational patterns, phrases, colloquialisms and other ways to use psychology against us.

Another key weakpoint is that many of the cyber security protocols designed for this global data transfer every milli-second is that they are simply outdated and not up to the task of modern efforts to hack and crack this technology and its safeguards and firewalls.

Follow my remarks in a few more weeks to hear more on the very real risks being posed by the explosion in satellites and data flowing between Earth and Space. Indeed, Global Cyber Security is on Earth + Space.

 

#panamapapers + Reputation Control + Cyber Security

Reputation Control and Reputation Management
Cyber Security, Social Media, You.

The Panama Papers as released this past week are a really huge data dump, in fact one much larger in scale than that of Wikileaks, and the largest to date in history.

The project that resulted in this massive public disclosure, was essentially a cyber security lapse leading to a breach.  Following the breach, data exfiltration was executed through leveraging a long known critical failure in the operating system and email servers that were used by the law firm, Mossack Fonseca.

Not only are the Panama Papers a stunning example of a hack that resulted in massive  data exfiltration; thus consequently leading to a global reputation breach. But they are also representative of a slow to change cyber security environment in law firms, corporations and organizations globally.

Drupal, a widely used language for databases and other programs has been constantly been providing critical updates since it’s inception. Users of Drupal have to make the choice to keep their systems up to date, or as in this case, not.

The utter lack of cyber security protocols like updating a server, or dealing with over 25 issued critical updates to the operating system/servers bring to mind other major hacks like the Target Corporation hack where 60,000 alerts were ignored by corporate IT staff. This is the opposite of what cyber security protocols would dictate.

Law firm IT staff need to be amongst the first to adopt these basics; but often times are not, and many international law firms have mediocre to poor network security. In that area, the Panama Papers could be any law firm, anywhere. The reputation loss suffered by the cyber security lapse and breach could be any law firm’s clients, anywhere.

Digijaks has been working with clients for years to address the undeniable link between cyber security and reputation control. The Panama Papers simply serve as one more reason why these issues are so connected and so important to both people and organizations.

 

Cybersecurity Dilemna -A Conundrum-

 

co·nun·drum
kəˈnəndrəm/
noun
noun: conundrum; plural noun: conundrums

a confusing and difficult problem or question.
“one of the most difficult conundrums for the experts”

This is the conundrum of the digital age.

One one hand executives of a company will be the first to state they think their systems are secure, and if there are any problems they are small.

or

Maybe they think their information, data and business relationships are not important to hackers because, “too small”, “not on radar screen”, or “we have nothing worth taking.”

But both of these are clearly conundrums:

  • The first is pretty basic, if you think you are secure but have not brought in outsiders to test your systems and people and facilities, then how do you know?
  • The second is also pretty basic, if you think you have nothing to lose, then you might not take stringent security steps necessary, thus making your organization ever more vulnerable.

But- and this is actually more like a because — Organizations have to think and act pro-actively when it comes to cyber security and privacy. True for people too. If you think you have no cyber weaknesses than you do. If you think you have nothing to lose, than you do. If you think no one is interested in your organization because it is too small or not on the radar screen, than you are wrong, and they are.

Now is actually the time to assess your organization’s situation, and that of your people too. Do it now before you get hacked or breached. Because you will get hacked or breached. Be prepared. Don’t be caught behind a truck that just ran over your business and people.

My company Digijaks sees a lot of these types of issues with clients. Preventive medicine works, in healthcare and cyber security. Both need daily hygiene and maintenance and both also need updates, checkins and repair work too.

Reputation Cyber Security of IoT.

Ah, the Internet of Things.

Just the sound of it sends thrills, chills and huge question marks through both technologists and regular people alike.

Just think, you can already do the following:

  • Track your health.
  • Track your kids.
  • Track your home.
  • Talk to your fridge.
  • Talk to your car.
  • Have your fridge, oven, and tv connected to your smartphone, not to mention the video doorbell.

I could go on with this list. But why bother?

The Internet of Things, or IOT as it is called in the media, by analysts and techies alike is an amorphous concept and does not easily translate into everyday speak for the average person.

There are cybersecurity concerns with the overlapping inter-connectedness that are growing exponentially by the month; as more and more devices come on line, get connected to the Internet. Many if not most have little to zero security protocols built in.

There is no current “IOT cybersecurity standard” or anything close. As a result, the apps and tools that seemingly make your life so easy, are in most probability leaking, if not pouring personal information about you or your family onto the internet in ways you may or may not be aware of.

There are reputation control and reputation management issues arising from both the above mentioned inter-connectedness as well as from some basic common sense things that come from having devices connected to the Internet and talking to “home” or each other in ways that also reveal identity, location and other personal information. Some of these IOT apps and tools even tweet or post other social updates for you as reminders, alerts and other pushed out information into public or semi public arenas.

So ask yourself 5 Major IOT for Reputation Questions:

  1. Does everything have to be connected to everything and what happens with a point of failure or with multiple points?
  2. Even if you want to track your whole life, does it need tracking?
  3. Does the good of the device in your life outweigh the bad of the cybersecurity or reputation risks?
  4. Do your kids’ need this tracking on them and beyond knowing where they are, do you want your kids’ information in companies with weak or zero cybersecurity protections?
  5. Do you want your kids’ information broadcast out to the Internet because of auto update or bot tweeting something?

Emergency Social Media and You in Crisis

Many people must feel the 2015 holiday break could not have arrived soon enough what with terrorism, crazy weather and other events that get covered rightly or wrongly in social media. While these can be scary and confusing times, they can also be times to educate, learn and help one another to understand a new reality we are all living in now.

There are specific tactics and strategies for understanding how live events unfold in social media and these can be instructive to the general public about what you are seeing and when, during events like these past weeks that we have all experienced. Real life events almost always flow to the internet in a micro second. Knowing how to tell the difference between truth and fiction could be critical to saving your own life of that of your family in a real life emergency that is also happening on social media.

So below are general truths about live events that unfold in a digital realm and in real life.

General Truths:

  • In any emergency in the digital age, there are three things that happen. The first is the incident itself. The second is the round of rumors, untruths and outright lies that get spread at the speed of email, phones, sms and of course social media. The third is the round of truth, where all the earlier rumors, untruths and outright lies now have to be dispelled.
  • The fear factor is something we all face. Some deal with it better than others. This fear factor only gets enhanced by constant updates, notifications and of course, people checking social media non stop during emergencies/crisis/terrorist attacks.
  • Truth and Veracity in information sharing, whether in person, on the phone, through email and on social media are paramount in times like this. Do not be the one spreading false or unverified rumors. Do not be the one sharing non-verified *news*. These actions can cause panic, can cause a response from authorities in the wrong place and more importantly can add to the sense of fear that already exists in events like these.
  • As members of a community it is extra important for us to not be sharing false information, to be extra calm and careful with facts and to have vigilance with the news and information; and especially that our kids are getting access to. Help them. Make sure they are both understanding the facts, and not mis-truths; and that they are not responsible for sending or sharing false information.
  • Even the media can rush to judgement in a situation like this and often times reporters will start referencing tweets and other social media. Many times the sourced social media is not a verified source, so even the news media will get it wrong in these situations. So it is up to you to take the extra couple of minutes to *verify* information, especially any information being provided to your kids or others’ kids.
  • Just because you heard/saw/read something *DOES* not make it a fact, especially in a crisis situation. DO NOT JUST SHARE ANY RUMOR OR ANY STORY. CHECK. INVESTIGATE. THIS IS FOR THE SAFETY OF YOUR FAMILY AND THE COMMUNITY.
  • Be aware that your kids may be getting wrong information/scary information from the internet, from social media, from the chats in games and from their friends. Work with your kids to understand the importance of getting to the facts, and not sharing what could be dangerous information. Same is true for the adults in your lives. Social media during emergencies can make normally calm people get very nervous and then they spread that nervousness by posting wrong or misinformed information in their zeal to make themselves feel better about the situation,.
  • Be aware that not all technology will always work the way it should. Sometimes you may get called, sometimes you may not. Sometimes you may get an email, sometimes you may not. So build up a quick reference of social media accounts that you trust and are verified. Create a list of these, and keep it on your computer or device.
  • Be prepared. We have all hopefully created safety plans for our businesses, community groups and families in case of emergencies. Do the same for digital emergencies. Know where to look. How to find what you need. How to dispel rumors that can be dangerous. Create a digital emergency family plan, and teach it to your kids. Practice it before something happens so it is not something to worry about, but rather something that becomes instinctive and instructive.

I created an emergency social media list on twitter with accounts that are both trusted and real. I suggest you do the same and keep that list handy.

Make a list of your local real life emergency providers websites, twitter accounts and other social media tools. Use them to verify information and dispel rumors.

Reputation Control. Who Controls Your Cyber Reputation?

Every day we hear of more stories of people’s Reputation getting smashed instantly online. On a personal level it just plain sucks, and causes mounds of heartache, headache, paperwork, and costs. To a business or a brand, there are risk mitigation and compliance issues, trademark defense costs, and reputations getting taken down, despite having been built up over years or decades.

It could be any trigger. Even, a mistaken identity or you share the same name as someone who gets in trouble.

Or it could be malicious from criminals, or cyber hackers looking to steal your identity, or file false tax returns to claim fake refunds, or to make it appear you were the one who did something when in reality it was someone pretending to be you.

The problem is multifaceted in that it can come from almost any angle, and happen at any time relatively instantly thanks to the linkages that exist between content, social media and search. Digijaks’ CEO has written about this triangulation before as it relates to cyber security and how we all need to look at the this inter-relationship, and it’s effects on all of us.

It is extremely important to understand that your real life – offline, not digital experiences now can and will be instantly transmitted by others, with or without your knowledge and with or without your consent.The little every day things, from getting coffee to getting dressed, to private conversations between two people are suddenly potential fodder for instant intent smearing, reputation trashing and persistent online harassment. Just because someone else had a smartphone on.

This is without writing harsh or bad emails, or saying inappropriate things, or doing illegal or immoral things. The above is just for the regular people who now find themselves in the daily potential trap of someone else deciding to make an internet mockery of them. Just Because. But then, there are the people who are out there willingly doing things to disrupt their families, their businesses, and themselves. There is an entire group of people doing these things every day, hoping no one will post their baggage online and trash them. Some even think it can never happen to them. They are above recrimination or above being outed for whatever proclivities they engage in.

Digijaks offers boutique solutions for high impact individuals, brands and organizations to deal with the combination of cyber security, social media and reputation management and control. We see and hear all kinds of stories. Those from people who are completely innocent and just get caught up in something a bad person did. Those from people who admit to making mistakes and now are working to try to fix the damage or prevent it from happening. Then there are those who just think things will never catch up to them. But they do.

The reality is, the ability to trash reputations, for others to *control your reputation* is all too real. Whether you like it or not.

Reputation Control and Reputation Management
Cyber Security, Social Media, You.

Cyber Reputation Management and Control

BAM!  There it is.

Right in your face one morning when you check your social feed as news.

That nasty little something that someone, a bot, or a person, or maybe both left for you overnight. It is a digital take down. A bad blog post. A social media meme that is being unanswered or purposely pumped up to discredit you, your company or organization or your brand. Or maybe it is a false allegation. Or paid fake bad reviews that your competitors put up.

Face it. The Internet is a hostile place for your reputation and your brand, whether that is personal, corporate or government. The control and management of your reputation start and end with you. As we enter 2015, it is worth paying attention to, in fact it is important to take stock of your online reputation, the management of it and the control of it. It is yours. Not anyone else.

The — Internet, social media, the cloud, mobility, bring your own device, artificial intelligence, autonomous computing etc etc — all are really cool buzz words. All come with prices to pay that include the constant need for personal, corporate and government level cyber security, reputation management and reputation control.

Our top 10 List of Ways That Cyber Security, Social Media and Reputation Management and Reputation Control all mesh together.

  1. Social Media — is the entrance point for viruses, malware, malformed links, phishing and learning enough about someone to turn around and destroy their reputation.
  2. Mobility — allows for instant access to social media, email, sms, cloud and phone, and video, as ways to tear down a brand or reputation. It can happen anywhere, at any time, by anyone around you holding a smartphone or smart watch or smart glasses.
  3. Cloud — allows people to store information quickly and easily. This can be for phishing, for cyber crime, for reputation destroying or extortion. Images and videos, poems and documents and your complete online profile can be easily harvested by smart people and or bots and then turned around against you. What information are you allowing out or putting out to make it easier to be attacked? Or easier to have your reputation tarnished or that of your brand?
  4. Bring Your Own Device (BYOD) — While fun and easy for users and your employees BYOD brings a whole fruit basket worth of cyber security and reputation management and control issues along with it. BYOD allows users and employees to access the internet and social media channels without approval or notice from the employer. A reputation can be destroyed in an instant with a recorded conversation, a video, an errant email or sms, or worse corporate espionage and cyber crimes can be instituted easily with BYOD.
  5. Artificial Intelligence — The name alone. What does it mean? How can artificial intelligence (AI) bots or autonomous computing affect your cyber security and reputation management and control? In so many ways we are just beginning to understand.
  6. Lazy People — Sorry but many times the malware or the phishing or the destruction of reputation starts with someone simply being lazy, not having security and privacy settings attended to, and or worse letting someone else use their login credentials.
  7. Your Competition — They have access to the same tools you do. They can buy hackers, they can buy reputation destruction; they can attempt to steal your trade secrets; they will try to insert bad people into your organization at every level. (See 8 below.)
  8. Bad People — No good, no ethos or morals. These people do not care if they harm you. They seek to. These come in the form of social media contacts or email phishing all the way through HR, interviewing, shadowy financiers and content theft propagators from online goods. They will use any and every tool out there to disrupt your business, to destroy your reputation.
  9. Posting stupid pictures of yourself — on to any website regardless of how safe you *THINK* it is.
  10. Not checking the health and welfare of your own digital reputation and brand.

Copyright © 2010-2015 Digijaks, LLC

#cybersecurity The Gift everyone needs for the Holidays!

Happy Holidays.

It is, as is so commonly mentioned in the media: “That Time of Year Again.” Yup. Packages. Shiny New Things. Cool Toys for the Kids and kid-adults alike.

It is also the time of year of increased cyber crime attempts aimed at retailers.

Add also the time of year when more families and organizations introduce new varieties of malware, ad-malware, viruses, worms, bad bots and devices that phone “home” into our homes, workplaces and civic spaces.

How? Because many devices are coming pre-loaded with malware. How many parents look into the workings of a cheap tablet before handing it off to the kids? How many people are checking new apps to see the permissions being requested on those new devices and old ones too?

How many companies are not checking to see if their employee’s new devices are safe to be brought into the workplace, let alone to be allowed access to networks? 

Do you know what your connected devices are doing this holiday season? Perhaps it is not just calling the North Pole, but indeed calling “home” with your life information. This applies to talking teddy bears, connected fridges, Iot devices of every stripe, but not to mention your phone, tablet, smartwatch, car.

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